INTO 2018

29-30 November, Palma

Internet of things: opportunities for the tourism industry

29-30 November 2018, Palma

In this 13th edition of the INTO Seminar we are going to analyze one of the technologies that is expected to determine a clear competitive advantage for the companies during the next years. The internet of things can help to improve the experience of the travelers and the possibilities to interact with the customers for those companies that integrate IoT knowledge in their strategy. It also allows to simplify operations, improve predictions and optimize resources. During these two days of Seminar we will analyze how the introduction of sensors connected to the Internet in buildings, vehicles and appliances will generate great opportunities in the tourism industry

For the past 12 editions, since the first INTO in 2004, a variety of themes related to tourism products have been analysed, such as culture, yachting and health, as well as marketing instruments like branding and the social media. We have also debated the new ways of addressing sustainability in the sector with major issues like climate change and seasonality. Likewise, we have examined issues related to the evolution in the technology used in the tourism industry in order to analyse tourist behaviour and use these new technological tools to create and/or transform tourist destinations sustainably.

In November, 29th and 30th 2018, representatives of public administrations, entrepreneurs, researchers, professors, students and professionals of different areas, among others, will meet to discuss and analyze the topic related to Internet of Things and its opportunities for the tourism industry. The aim of INTO Seminar is to foster the transfer of knowledge and promote innovation throughout the entire value chain in the tourism industry in order to improve the competitiveness of the Balearic Islands.

PROGRAMME

Dr. Joan  Enric Capellà

Dr. Joan Enric Capellà , Fundador de SOM Hotels

Dr. Diego Ramón Medina

Dr. Diego Ramón Medina , Universidad de las Palmas de Gran Canaria (ULPGC)

Dr. Ajay Aluri

Dr. Ajay Aluri , West Virginia University

Mr. Enrique  Martínez

Mr. Enrique Martínez , President of SEGITTUR

Mr. Santiago Lorente García

Mr. Santiago Lorente García , Enterprise Solutions Sales Director: Data & AI of Microsoft

Dr. Marianna Sigala

Dr. Marianna Sigala , University of New South Wales

Mr. Tomás Rodicio

Mr. Tomás Rodicio , CIO at Palladium Hotel Group

Mr. Javier Machimbarrena and Mr. José Ignacio Aguirre

Mr. Javier Machimbarrena and Mr. José Ignacio Aguirre , Representatives of Smotion, Machimbarrena Design and Klap

The emergence of new dynamics of relationship, management and leisure together with the idea of connection of things open the doors to a new development of objects that will enable the emergence of new ways of understanding the “products” giving them the value of communication. The review of uses and objects from the perspective of connected products opens a path for new business models. The technologies of communication, connectivity, micro-sensors, nano-directed developments, image management, the advance of batteries … make us glimpse an important area of development linked to the improvement and contribution of knowledge to traditional environments

Mr.  Javier Machimbarrena

Mr. Javier Machimbarrena , Representative of Smotion

Mr. José Ignacio Aguirre

Mr. José Ignacio Aguirre , Representative of Smotion

Ms. Mar Muñoz

Ms. Mar Muñoz , Tourism Big Data Strategist at IT Travel Services

Mr. Diego Calvo

Mr. Diego Calvo , CEO and founder of Concept Hotel Group

Mr. José Guillermo Díaz

Mr. José Guillermo Díaz , CEO of Artiem Freshpeople Hotels

Dr. Arturo  Azcorra

Dr. Arturo Azcorra , IMDEA Networks Institute Director and Telecomunications researcher (UC3M)

Mr. Manuel Lorenzo

Mr. Manuel Lorenzo , Head of Technology & Innovation, Ericsson Spain

Mr. Bruno  Vilarasau

Mr. Bruno Vilarasau , Director of Digital Services and Public Sector, Telefonica

Mr. Ghislain Delabie

Mr. Ghislain Delabie , Mobility connector at Ouishare

Mr. Juan Ortells

Mr. Juan Ortells , Innovation Manager at Anysolution

SPEAKERS

Dr. Ajay Aluri

Dr. Ajay Aluri

West Virginia University

Dr. Marianna Sigala

Dr. Marianna Sigala

University of New South Wales

Ms. Mar Muñoz

Ms. Mar Muñoz

Tourism Big Data Strategist at IT Travel Services

Mr. Manuel Lorenzo

Mr. Manuel Lorenzo

Head of Technology & Innovation, Ericsson Spain

Ms. Susana Munar

Ms. Susana Munar

TouriSMEshare Project Manager

Mr. Santiago Lorente García

Mr. Santiago Lorente García

Enterprise Solutions Sales Director: Data & AI of Microsoft

Mr. Diego Calvo

Mr. Diego Calvo

CEO and founder of Concept Hotel Group

Mr. Bruno  Vilarasau

Mr. Bruno Vilarasau

Director of Digital Services and Public Sector, Telefonica

Mr. Ghislain Delabie

Mr. Ghislain Delabie

Mobility connector at Ouishare

Mr. Enrique  Martínez

Mr. Enrique Martínez

President of SEGITTUR

Mr.  Javier Machimbarrena

Mr. Javier Machimbarrena

Representative of Smotion

Mr. José Guillermo Díaz

Mr. José Guillermo Díaz

CEO of Artiem Freshpeople Hotels

Mr. Alex Ochoa de Aspuru

Mr. Alex Ochoa de Aspuru

Representative of Smotion

Mr. Tomás Rodicio

Mr. Tomás Rodicio

CIO at Palladium Hotel Group

Mr. José Ignacio Aguirre

Mr. José Ignacio Aguirre

Representative of Smotion

Dr. Arturo Azcorra

Dr. Arturo Azcorra

Director de IMDEA Networks Institute e investigador de Telecomunicaciones (UC3M)

Mr. Juan Ortells

Mr. Juan Ortells

Innovation Manager at Anysolution

THE SCIENTIFIC COMMITTEE

Dr. Marta Jacob

Dr. Marta Jacob

Universitat de les Illes Balears (UIB)

Dr. Juan Mulet

Dr. Juan Mulet

PhD in Telecommunications Engineering and MBA

Dr. Joan Enric Capellà

Dr. Joan Enric Capellà

Fundador de SOM Hotels

Dr. Diego Ramón Medina

Dr. Diego Ramón Medina

University of Las Palmas de Gran Canaria (ULPGC)

Past editions

Location Info

PARC BIT Centre Empresarial Son Espanyol C/Laura Bassi, 1 07121, Palma

Contact

into@fundaciobit.org
+34 971 784 940

Sponsor
Sponsor
Sponsor
Sponsor
Sponsor
Sponsor